FreshCo Supermarkets in Toronto, Canada

FreshCo is a Canadian discount supermarket chain owned by Sobeys.

FreshCo uses the slogan, “Fresher, Cheaper.” If you aren’t satisfied with an item, bring it back with your receipt within 14 days and they’ll give you your money back.

FreshCo offers “price match”. If a major supermarket competitor within your local store’s geographic trade area offers a lower price on any item that FreshCo carries, simply show a FreshCo cashier the competitor’s price in their flyer/ad (current) or on their receipt (within 7 days of purchase) and FreshCo will sell you that item for 1¢ less. Applies to identical items (same brand, item type (in the case of produce, meat and bakery), size and attributes) or comparable items in the case of private label. Does not apply to prescriptions or gift cards. Excludes ‘spend x get x’; clearance sales, and ‘free’ promotions and discounts obtained through loyalty or other preferred customer programs. Does not apply to competition misprints or withdrawn or corrected advertisements. FreshCo limits quantities to 2 identical products/flavours.

Good news for tourists: there is a FreshCo supermarket right behind Gladstone Hotel on Queen Street West and The Drake Hotel is just one block away.
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